Gene Simmons' Family Jewels

Acheiving meme status during a fateful session of Rock Band 2, the phrase "Gene Simmons' Family Jewels" is a direct reference to the short-lived television series of the same name, used in place of the lyrics to the KISS song "Detroit Rock City". It doesn't matter where or when the phrase is used in lieu of the actual lyrics, or for how long the phrase is repeated. It gets the point across just as well as the original lyrics, anyway.